Back in May, I asked my readers (aka YOU!) for their thoughts on A Touch of Teal in a reader survey. I wanted to share with you some of the key insights I learned from that survey—better late than never right?
Before we dig in, I want to preface everything by saying I think the most important takeaway from the 2015 reader survey results is that you can’t be everything to everyone. Some of you wanted more outfit pictures, some wanted less. Some wanted more blogging tips and tricks, some wanted less. Whether you have a blog or not, I think this nugget of wisdom holds true in whatever you’re doing.
Now, everyone who took the time to complete the survey is an avid reader, and I really appreciate the feedback I received from nearly 50 of you! I have so many good ideas because of all of you, and have been doing my best to incorporate your suggestions over the past few months.
While I only do surveys once a year, if you have any comments or feedback at any time, please don’t hesitate to leave me a comment or shoot me an email at katie [at] atouchofteal.com.
Most of my readers have been around for a little while, but the majority have been reading for less than a year. Since my blog was only 13 months old in May, these results aren’t surprising. Over the last calendar month, 65% of my readers were new visitors and 35% were returning visitors.
I thought this was an interesting question to ask because regardless of whether or not I have a post, except for Saturdays and Sundays, my page views generally stay the same each day. There are a few blogs I check everyday without fail, and others I binge read when I have the time. I wanted to see where A Touch of Teal fell on this spectrum for my readers with this question.
This question was super helpful because it helps me target where to advertise a new post. I had no idea so many of you follow along on Bloglovin’, a social platform I generally neglect, and know I need to be more active on there as part of my growth strategy. My Google Analytics back up the fact that a lot of you are referred to my site from Bloglovin’.
These results didn’t surprise me at all, since Instagram is where I have my largest following. Now, if only I was able to drive traffic back from my site from the platform! I was a little surprised more people follow me on Twitter than on Facebook, but due to the Facebook algorithm, it is really hard to get my posts in front of people there, so I actually receive more traffic from Twitter. Fellow bloggers, can you relate?
I though this was a fun question because I always find fun new reads from you guys, and am always looking for new bloggers to connect with/new lunchtime reading material. I was also happy to see some of my personal favorite blogs on here as well!
I pulled this one from my Google Analytics, but thought it was a fun one. I always assumed since I lived in Virginia, that would be the state that read my blog the most! Not the case at all. North Carolina consistently has more sessions and page views on my site than any other state. DC, Texas, Florida, Pennsylvania, and Tennessee round out the top ten.
Your comments were the most valuable part of the survey. I’m definitely someone who values qualitative data just as much as quantitative data, especially in a creative pursuit like this. And a big shout out to the person who called me out for spelling sneak peek wrong on my Instagram—you’re the real MVP.
Thanks again to all who participated! If there’s anything I’ve left out that you’d like to know, please leave me a comment and I’ll cover it this week in my Friday link love round up.
Very interesting survey 🙂
It’s nice to read the feedback from different people.
Thanks lady! I appreciate that you took the time to read it. xx
I am looking to do a reader survey soon and I really like the way you laid out your results.
I hope to have as good of a turn out as you did.
Thanks Jenny! Best of luck with your survey.
You have a wonderful site. Thanks for sharing this. I will definitely try to put something like this together during my anniversary. Criticism can be scary but it’s great you realize you can’t be everything to everyone. Good luck! I’ll be back for sure!
Thanks so much Dia. Glad you liked it, and I would definitely encourage a survey if you can put one together. xx
I loved reading about the results! I think you did the survey when I had finals, so unfortunately I was unable participate. /:
Thanks Deniz! Girl, law school finals are the real deal, don’t even worry about it. xx
Thanks lady! xx
Wow – what great feedback! Putting the pressure on the Bloglovin’ – which I am so oblivious about. Every day I encounter something new – thanks for being the number one of today! Great job with this post and I am certainly following along.
I am so glad you enjoyed it — your comment really made my day. Thanks for taking the time to write!